Webtrends

Ad Serving


Get a Clear Picture of Online Advertising Success

When you have all of the insight you need at your fingertips, you have the ability to manage all of your online campaigns, continually optimize results and allocate budget to the top performers. Whether it's rich media, online video, or traditional clickstream behavior, digital advertisers need to know how ads are performing-instantly. Webtrends has partnered with leading vendors in ad serving technology to provide digital advertisers with complete insight into their advertising and online performance all in a single view and personalized ad served based on site behaviors.

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Webtrends Analytics and Dotomi
Display advertising with Dotomi helps you acquire new customers and improve the lifetime value of your current customers through a revolutionary new concept called Personalized Media.
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TruEffect
The partnership between Webtrends and TruEffect leverages the power of a shared advertiser data model allowing clients to seamlessly integrate web wide media performance data and site side analytics data at a transactional level without complex pixeling or data synchronization.
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